MOnthly Marketing Insight NEWSLETTER

Marketing insights grounded in research and best practice, for leaders who want more clarity and less noise.

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WELCOME TO THE

Monthly Marketing Insight Newsletter

Hello

The advertising landscape is about to shift once again, and the pattern is unmistakably familiar........

Marketing decisions today are made in a noisy environment with new tools, new platforms, new “best practices” every week.

This newsletter is a space to slow things down!

Once a month, we share one thoughtful marketing insight, drawing from academic research, real-world applications, and current best practices and explain what it actually means for marketers and decision-makers.

Sometimes the insight comes from a research paper. Sometimes from how strategies are applied (or misapplied) in practice. Often, it’s in the gap between the two.

The goal is simple: Help you make better marketing decisions, grounded in understanding rather than hype.

Research-Backed

Our content is informed by academic marketing research, translated into clear ideas without academic jargon or unnecessary complexity.

Insights-Driven

Each edition focuses on what an insight means for marketers and business leaders making real decisions.

Action-oriented

Good insights are only useful if they can be applied. We connect ideas to concrete implications, examples, or next steps.

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